Trusted by 17+ Leading Indian D2C Brands

We're Not Your Agency.
We're Your Retention Partners.

With a dedicated team of fractional retention leaders obsessed with maximizing your customer LTV

Let's Connect ➡️
₹50Cr+
Revenue Unlocked
3.2x
Avg. LTV Increase
94%
Client Retention

Trusted by Leading Brands

Expert In

HubSpot
CleverTap
MoEngage
WebEngage
AiSensy
Zoho CRM
HubSpot
CleverTap
MoEngage
WebEngage
AiSensy
Zoho CRM
HubSpot
CleverTap
MoEngage
WebEngage
AiSensy
Zoho CRM
HubSpot
CleverTap
MoEngage
WebEngage
AiSensy
Zoho CRM

Founder Insight

"Understand your customer — stay close to them; that's the best thing you can do."

Varun Alagh, Co-founder & CEO at Mamaearth

Here's the truth:

You Can't Scale Profitably On One-Time Buyers

The more you grow, the more it costs to acquire new customers.

Acquisition Trap Cycle showing increasing CPMs, higher budget, increasing CAC, and shrinking profits
WHAT WE OFFER

Everything you need to scale your customer retention program

We are a team of former head of retention leaders who understand that email/sms alone is not enough to scale your retention.

Let's Connect ➡️

Audit & 90-Day Roadmap

Uncover hidden revenue gaps and build a tailored retention roadmap to drive sustainable growth from day one.

Payback Model

Clarify your payback window by channel and improve cash efficiency with smarter acquisition and retention balance.

Lifecycle Strategy

Craft full-funnel email and SMS flows that nurture, convert, and retain — from welcome to winback.

Subscription Retention & LTV

Boost lifetime value with thoughtful gifting, intuitive account portals, and post-purchase journeys that build trust.

Subscriber Growth

Accelerate list growth by optimizing lead capture, popups, and offers designed to convert top-of-funnel traffic.

Retention KPI Tracking & Analytics

Track what matters most — from churn rate to repeat purchase rate — with dashboards that turn data into action.

Offer Testing Strategy

Test and iterate on first-purchase offers that drive conversion and attract customers who actually stick around.

Upsells & Cross-sells

Increase AOV and LTV with smart, post-purchase product pairings and contextual upsell opportunities.

READY TO WORK?

Let's get started and grow together!

Let's Connect ➡️

Founder Insight

"Focus on building repeat buyers — that's what turns a D2C brand into a lasting business."

Arjun Vaidya, Founder at Dr. Vaidya's

US VS. THEM

We're not an email agency.
We are a team of fractional retention leaders.

Let's Connect➡️

Other "Retention" Agencies

Operators have never held head of retention positions

Only focused on email/SMS

Put Jr account managers to manage your strategy

Same strategy for every client

Don't have experience with subscription programs at scale

Rely on 5-10 day attribution windows to show results

RETENTIONOS

Full-funnel strategy & management to increase retention

We treat your business with the level of care as if it were our own.

Transparent about reporting & results

Above & beyond support (we don't count hours)

Real retention experts who've held director level titles at 8 figure brands

REPEAT PURCHASE
MAXIMIZER™

We help CPG brands raise their 90-day repeat purchase rate to 25–40% in 3 months using email, loyalty, and subscription programs.

MAP

Find & Map What Drives Repeats

ACTIVATE

Launch Journeys That Activate Repeats

SUSTAIN

Lock In Loyalty & Win Back Lapses

Repeat Purchase Maximizer Process

THE FRAMEWORK

THE R.E.P.E.A.T
FRAMEWORK

How We Keep Your Customers

Our proven retention system

R

RECOGNIZE

STEP 1

Customer segmentation & behavior analysis

Know who's leaving. Know who's staying.

E

ENGAGE

STEP 2

Personalized communication strategies

Email. SMS. WhatsApp. All automated.

P

PERSONALIZE

STEP 3

Tailored experiences and offers

Right message. Right time. Right customer.

E

EXCITE

STEP 4

Gamification and loyalty mechanics

Make staying more valuable than leaving.

A

AUTOMATE

STEP 5

Lifecycle marketing automation

Systems that run 24/7. No manual work.

T

TRACK

STEP 6

Data-driven optimization

See what's working. Double down on it.

Every step. Every system. Every result.

Built for partnership. Built for retention.

The Comparison

Built to Deliver.

The only solution that combines strategy, execution, and technology.

Features
Winner

RetentionOS

Full-time hire

Consultants

Agency

Advisor

Hands-on execution
Work with the expert
Clear scope & deliverables
Weekly turnarounds
Tooling expertise
Not always
Not always
Always on call (Slack & email)
Cross-channel expertise
Not always
Value-based pricing
30-days notice period

Founder Insight

"We doubled down on loyalty programmes to drive repeat purchases — retention matters for long-term growth."

Vipul Gupta, Founder at Re'equil

Case Studies from Leading Indian Brands

See how top D2C brands used retention marketing to scale repeat revenue, reduce churn, and maximize customer lifetime value

Mamaearth

Beauty & Personal Care

Challenge

With rapid growth from ₹10Cr to ₹100Cr+ ARR, customer engagement was dropping and repeat purchase rates weren't scaling with acquisition spend.

Solution

Built a complete lifecycle retention system: WhatsApp post-purchase journeys, personalized email product recommendations based on skin/hair type, SMS flash sales for specific product lines.

Results (90 days)

Repeat Rate
18% → 34%
+89%
WhatsApp ROI
₹47L/month
12:1 return
Customer LTV
₹2,800 → ₹5,200
+86%

"The retention flows transformed how we engage customers post-purchase. WhatsApp alone recovered ₹47L in the first 90 days."

Growth Marketing Lead

The Souled Store

Fashion & Lifestyle

Challenge

High cart abandonment (68%) and inactive customer database of 50K+ who hadn't purchased in 6+ months. Seasonal collections weren't reaching past buyers.

Solution

Deployed aggressive cart recovery via SMS + WhatsApp, win-back campaigns with exclusive discounts, VIP early access flows for top customers.

Results (120 days)

Cart Recovery
₹18.2L/month
23% recovery rate
Reactivation
14,200 customers
28% win-back
Email Revenue
₹32L/month
38% of total

"We reactivated 14,200 dormant customers in 4 months. The automated flows now run 24/7 bringing back buyers we thought we'd lost."

Head of Digital Marketing

HealthKart

Health & Supplements

Challenge

Subscription business was bleeding with 42% monthly churn. Customers weren't forming habits around supplement routines, leading to cancellations.

Solution

Created subscription retention flows: automated refill reminders, educational content about product benefits, usage tracking via WhatsApp check-ins.

Results (150 days)

Churn Rate
42% → 19%
-55% drop
MRR Growth
₹28L → ₹67L
+139%
Engagement
71% open rate
3.2x industry avg

"We cut subscription churn in half and doubled MRR. The educational flows helped customers actually stick to their health goals."

VP of Retention

Founder Insight

"We grew 150% while achieving ~40% repeat customers — retention scaled the business."

Dheeraj Bansal, Co-founder at Recode Studios

Results Brands Achieved

40%+ Higher Repeat Purchase Rate

20%+ Higher Profits

30%+ Lower Dependency On Paid Ads

Compounding Growth

Profitable Growth Cycle showing customers engage, activate, repeat, and become paid subscribers and loyalists

Founder Insight

"66% of our fashion GMV is coming from repeat customers."

Falguni Nayar, Founder & CEO at Nykaa

The Questions Everyone Asks

(And our honest answers)

We're not just sending emails. We build your entire retention system—WhatsApp, SMS, Email, and the automation that ties it together. Plus, we're obsessed with one metric: repeat revenue, not open rates. Most agencies send pretty newsletters. We build systems that make you money.

Nope. We handle all the technical setup, integrations, and campaign building. You just approve the strategy and watch the revenue come in. We provide a clean dashboard that shows what matters: revenue attribution and ROI.

Perfect time to start. We'll build retention foundations now so you're not leaving money on the table as you scale. The earlier you start, the more you compound. Even with 500 customers, we can implement high-ROI flows.

Yes. We work on monthly contracts. If it's not working, cancel with 30 days notice. But we're confident you won't want to—our client retention rate is 94%. We practice what we preach.

Most clients see measurable lift in repeat purchases within 30-45 days. By day 90, you should see significant LTV improvement. We track everything so you know exactly what's working. On average, brands see 3.2x LTV increase in 90 days.

We integrate with Shopify, WooCommerce, Magento, custom solutions, and virtually any e-commerce platform. We also connect with your existing tools like Google Analytics, Facebook Pixel, payment gateways, and CRMs.

All SMS campaigns are fully DLT compliant with pre-approved templates. For WhatsApp, we use the official Business API with proper opt-in mechanisms. We handle all regulatory requirements so you stay 100% compliant. Zero risk.

While we specialize in the Indian D2C market (DLT compliance, INR pricing, local payment methods), we do work with international brands. Our retention strategies are universal, but our expertise is deeply rooted in Indian e-commerce.

If we don't increase your repeat revenue within 90 days, we'll refund 100% of your fees. No questions asked. We only win when you win. That's how confident we are in our system.

Yes, our Enterprise plan supports multi-brand management. You get consolidated reporting, shared templates, centralized account management, and volume discounts across all your brands.

Still have questions?

Connect with our team and we'll answer all your questions

Limited slots available this month

Ready to Partner Up?

Right now, your customers are leaving.Right now, revenue is bleeding.Right now, competitors are fixing this.

We can stop it. Together.

Let's Connect
We'll analyze your data
Identify revenue leaks
Show the 90-day fix

No sales calls until you're ready.

No pressure. No games.

Just honest evaluation of partnership fit.

Let's fix your retention.
Together.

₹0
Setup fees or upfront costs
3.2x
Average LTV increase in 90 days
100%
Money-back guarantee

Founder Insight

"Repeat customers are earned through trust — you must build product and experience that keeps them coming back."

Shantanu Deshpande, Founder & CEO at Bombay Shaving Company